Principles of marketing /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Delhi :
Prentice Hall of India.,
©2012.
|
| Edition: | 3rd ed. |
| Subjects: | |
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MARC
| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 020 | |a 9788120323490 |c TZS 12,000/= | ||
| 040 | |a MUL |b eng |e AACR | ||
| 082 | |a 658.8 KOT | ||
| 100 | |a Kotler, Philip | ||
| 245 | |a Principles of marketing / |c Philip Kotler and Gary Armstrong | ||
| 250 | |a 3rd ed. | ||
| 260 | |a New Delhi : |b Prentice Hall of India., |c ©2012. | ||
| 300 | |a xiv, 135 p. : |b Col, ill . ; |c 27cm. | ||
| 504 | |a Includes index | ||
| 546 | |a eng | ||
| 650 | |a Marketing |z Europe | ||
| 650 | |a Marketing--Management |z Europe | ||
| 650 | |a Customer relations--Management |z Europe | ||
| 700 | |a Armstrong Gary | ||
| 942 | |c BK | ||
| 999 | |c 6156 |d 6156 | ||