Social marketing : influencing behaviors for good /

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Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Lee, Nancy, 1945-
Format: Book
Published: Los Angeles : Sage Publications, c2008.
Edition:3rd ed.
Subjects:
Online Access:http://www.loc.gov/catdir/enhancements/fy0828/2007039239-b.html
http://www.loc.gov/catdir/enhancements/fy0828/2007039239-d.html
http://www.loc.gov/catdir/enhancements/fy0828/2007039239-t.html
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