Style de citation APA (7e éd.)

Still, R. R., & Cundiff, E. W. (1966). Essentials of marketing. Prentice-Hall.

Style de citation Chicago (17e éd.)

Still, Richard R., et Edward W. Cundiff. Essentials of Marketing. Englewood Cliffs: Prentice-Hall, 1966.

Style de citation MLA (9e éd.)

Still, Richard R., et Edward W. Cundiff. Essentials of Marketing. Prentice-Hall, 1966.