Style de citation APA (7e éd.)

Kardes, F. R. (2002). Consumer behavior and managerial decision making (2nd ed.). Prentice Hall.

Style de citation Chicago (17e éd.)

Kardes, Frank R. Consumer Behavior and Managerial Decision Making. 2nd ed. Upper Saddle River, N.J.: Prentice Hall, 2002.

Style de citation MLA (9e éd.)

Kardes, Frank R. Consumer Behavior and Managerial Decision Making. 2nd ed. Prentice Hall, 2002.