APA (7th ed.) Citation

Boone, L. E., Kurtz,David L, Pride, W. M., & Ferrell, O. C. (1999). Marketing: Contemporary dimensions. The Dryden Press.

Chicago Style (17th ed.) Citation

Boone, Louis E., Kurtz,David L, William M. Pride, and O. C. Ferrell. Marketing: Contemporary Dimensions. Fortworth: The Dryden Press, 1999.

MLA (9th ed.) Citation

Boone, Louis E., et al. Marketing: Contemporary Dimensions. The Dryden Press, 1999.