Marketing
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| Main Author: | |
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| Other Authors: | , |
| Format: | Book |
| Published: |
Englewood Cliffs:
Prentice Hall,
1992.
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| Subjects: | |
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| LEADER | 00000nam a2200000 4500 | ||
|---|---|---|---|
| 020 | |a 0137197179 |c TZS 65000/= | ||
| 040 | |a MUL |b eng |e AACR | ||
| 082 | |a 658.8 KEE | ||
| 100 | |a Keegan, Warren | ||
| 245 | |a Marketing |c / Warren Keegan, Sandra Moriarty [and] Tom Duncan | ||
| 260 | |a Englewood Cliffs: |b Prentice Hall, |c 1992. | ||
| 300 | |a xxiv, 904p. : |b ill. ; |c 27 cm | ||
| 504 | |a Includes bibliographical references and index | ||
| 650 | |a Marketing communication | ||
| 700 | |a Moriarty, Sandra | ||
| 700 | |a Duncan, Tom | ||
| 942 | |c BK | ||
| 999 | |c 5986 |d 5986 | ||