Steuart Henderson Britt & Harper W. Boyd. (1978). Marketing management and administrative action (4th ed.). McGraw-Hill.
Style de citation Chicago (17e éd.)Steuart Henderson Britt et Harper W. Boyd. Marketing Management and Administrative Action. 4th ed. New York: McGraw-Hill, 1978.
Style de citation MLA (9e éd.)Steuart Henderson Britt et Harper W. Boyd. Marketing Management and Administrative Action. 4th ed. McGraw-Hill, 1978.
Attention : ces citations peuvent ne pas être correctes à 100%.