Phillips, C. M., Pruyn, A., & Kestemont, M. (2000). Understanding marketing: A European casebook. Wiley.
Cita Chicago Style (17a ed.)Phillips, Celia M., Ad Pruyn, y Marie-Paule Kestemont. Understanding Marketing: A European Casebook. Chichester: Wiley, 2000.
Cita MLA (9a ed.)Phillips, Celia M., et al. Understanding Marketing: A European Casebook. Wiley, 2000.
Precaución: Estas citas no son 100% exactas.