Adreasen, A. R., & Kotler, P. (2008). Strategic marketing for nonprofit organizations (7th ed.). Pearson/Prentice Hall.
Chicago Style (17th ed.) CitationAdreasen, Alan R., and Philip Kotler. Strategic Marketing for Nonprofit Organizations. 7th ed. Upper Saddle River: Pearson/Prentice Hall, 2008.
MLA (9th ed.) CitationAdreasen, Alan R., and Philip Kotler. Strategic Marketing for Nonprofit Organizations. 7th ed. Pearson/Prentice Hall, 2008.
Warning: These citations may not always be 100% accurate.