Thomas, R. J. (1993). New product development: Managing and forecasting for strategic success. J. Wiley.
Cita Chicago Style (17a ed.)Thomas, Robert J. New Product Development: Managing and Forecasting for Strategic Success. New York: J. Wiley, 1993.
Cita MLA (9a ed.)Thomas, Robert J. New Product Development: Managing and Forecasting for Strategic Success. J. Wiley, 1993.
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