Lewison, D. M. (1996). Marketing management: An overview. Dryden Press.
Chicago Style (17th ed.) CitationLewison, Dale M. Marketing Management: An Overview. Fort Worth: Dryden Press, 1996.
MLA (9th ed.) CitationLewison, Dale M. Marketing Management: An Overview. Dryden Press, 1996.
Warning: These citations may not always be 100% accurate.