Style de citation APA (7e éd.)

Clow Kenneth E. & Baack Donald. (2009). Integrated advertising, promotion, and marketing communicaitons (3rd ed.). Pearson.

Style de citation Chicago (17e éd.)

Clow Kenneth E. et Baack Donald. Integrated Advertising, Promotion, and Marketing Communicaitons. 3rd ed. New Delhi: Pearson, 2009.

Style de citation MLA (9e éd.)

Clow Kenneth E. et Baack Donald. Integrated Advertising, Promotion, and Marketing Communicaitons. 3rd ed. Pearson, 2009.