APA (7th ed.) Citation

Kotler, P., & Keller,Kevin Lane. (2012). Marketing management (14th ed.). Pearson.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Keller,Kevin Lane. Marketing Management. 14th ed. Boston: Pearson, 2012.

MLA (9th ed.) Citation

Kotler, Philip, and Keller,Kevin Lane. Marketing Management. 14th ed. Pearson, 2012.

Warning: These citations may not always be 100% accurate.