Strategic management : theory and application /

This student-focused text provides an emphasis on skills development. Packed with real-life examples of what can go wrong with even the most well-conceived strategies, there is a focus on realism throughout. With a highly accessible writing style, this text it is an invaluable learning tool for all...

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Detalhes bibliográficos
Autor principal: Haberberg, Adrian
Outros Autores: Rieple, Alison
Formato: Livro
Publicado em: Oxford : New York : Oxford University Press, 2008.
Assuntos:
Acesso em linha:http://www.loc.gov/catdir/toc/ecip0727/2007037561.html
http://www.loc.gov/catdir/enhancements/fy0907/2007037561-b.html
http://www.loc.gov/catdir/enhancements/fy0907/2007037561-d.html
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