Marketing management /

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Bibliographic Details
Main Author: Kotler, Philip
Other Authors: Keller, Kevin Lane, 1956-
Format: Book
Published: Upper Saddle River, N.J. : Pearson Prentice Hall, c2009.
Edition:13th ed.
Subjects:
Online Access:http://www.loc.gov/catdir/toc/ecip087/2008000337.html
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