APA引文

Kotler, P., & Keller, K. L. (2009). Marketing management (13th ed.). Pearson Prentice Hall.

芝加哥风格引文

Kotler, Philip, 与 Kevin Lane Keller. Marketing Management. 13th ed. Upper Saddle River, N.J.: Pearson Prentice Hall, 2009.

MLA引文

Kotler, Philip, 与 Kevin Lane Keller. Marketing Management. 13th ed. Pearson Prentice Hall, 2009.