http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
Creating business advantage in the information age
Cases 1. Charles Schwab (A) 2. Charles Schwab (B) Module One: The Challenges of Managing in an Information Age Cases 1. H.E. Butt Grocery Company: The New Digital Strategy 2. Admart 3. Li & Fung Module Two: Building Information Age Businesses Cases 1. QuickenInsurance: The Race to Click and Close (Condensed) 2. Amazon.com 2000 3. Amazon.com Valuation Exercise 4. American Express Interactive Module Three: Information Age Operations Cases 1. Arepa 2. Selecting a Hosting Provider 3. Web and IT Hosting Facilities 4. Trilogy (A) 5. The iPremier Company: Denial of Service Attack (A) Module Four: Managing Information Age Projects and Programs Cases 1. Tektronix, Inc.: Global ERP Implementation 2. BAE Automated Systems: Denver International Airport Baggage-Handling System (A) 3. Cisco Systems Architecture: ERP and Web-Enabled IT 4. General Dynamics and Computer Sciences Corporation: Outsourcing the IS Function (A) Concluding Thoughts Case 1. Merrill Lynch: Integrated Choice (Condensed)
Lynda M. Applegate, Robert D. Austin, F. Warren McFarlan.
Includes bibliographical references and index.