Small business management : entrepreneurship and beyond /
Hatten provides a balanced introduction to both entrepreneurship and small business management before turning his focus toward achieving and maintaining a sustainable competitive advantage as a small organization. Current issues including global opportunities, service, quality and technology are hig...
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| 主要作者: | |
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| 格式: | 图书 |
| 语言: | 英语 |
| 出版: |
Boston :
Houghton Mifflin Co.,
c2006.
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| 版: | 3rd ed. |
| 主题: | |
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