Cita APA (7a ed.)

Kerber, R. L., & Laseter, T. M. (2007). Strategic product creation: : Delivery customer satisfaction from every level of your company. Mcgraw-Hill.

Cita Chicago Style (17a ed.)

Kerber, Ronald L., y Timothy M. Laseter. Strategic Product Creation: : Delivery Customer Satisfaction from Every Level of Your Company. New York: Mcgraw-Hill, 2007.

Cita MLA (9a ed.)

Kerber, Ronald L., y Timothy M. Laseter. Strategic Product Creation: : Delivery Customer Satisfaction from Every Level of Your Company. Mcgraw-Hill, 2007.