APA (7th ed.) Citation

Kerber, R. L., & Laseter, T. M. (2007). Strategic product creation: : Delivery customer satisfaction from every level of your company. Mcgraw-Hill.

Chicago Style (17th ed.) Citation

Kerber, Ronald L., and Timothy M. Laseter. Strategic Product Creation: : Delivery Customer Satisfaction from Every Level of Your Company. New York: Mcgraw-Hill, 2007.

MLA (9th ed.) Citation

Kerber, Ronald L., and Timothy M. Laseter. Strategic Product Creation: : Delivery Customer Satisfaction from Every Level of Your Company. Mcgraw-Hill, 2007.