Managing innovation : integrating technological, market and organizational change
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| Autor principal: | |
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| Outros Autores: | , |
| Formato: | Livro |
| Publicado em: |
New Jersey.-
John Wiley & sons;
2005.
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| Edição: | 3rd ed.- |
| Assuntos: | |
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20261022070026.0 | ||
| 020 | |a 0-470-09326-9 |c Tshs. 37,180/= | ||
| 040 | |a AACR |b eng |e DCC Library | ||
| 082 | |a 658.514 TID | ||
| 100 | |a Tidd, Joe | ||
| 245 | |a Managing innovation |b : integrating technological, market and organizational change |c / Bessant, John and Pavitt, Keith.- | ||
| 250 | |a 3rd ed.- | ||
| 260 | |a New Jersey.- |b John Wiley & sons; |c 2005. | ||
| 300 | |a xviii,582p. ; |b ill. ; |c 30cm | ||
| 504 | |a Includes index | ||
| 650 | |a Innovatio-Marketing | ||
| 650 | |a Organizational change | ||
| 700 | |a Bessant, John | ||
| 700 | |a Pavitt, Keith | ||
| 942 | |c BK | ||
| 999 | |c 15939 |d 15939 | ||