Consumer behavior Buying, having & being
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| Main Author: | |
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| Format: | Book |
| Published: |
New Jersey
Prentice Hall
c1999
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| Edition: | 4th edition |
| Subjects: | |
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| Physical Description: | 253 p.: ill.; 30 cm. |
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| Bibliography: | include index |
| ISBN: | 0130802727 |