Consumer behavior Building marketing strategy

Consumer behavior Building marketing strategy

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Detalhes bibliográficos
Autor principal:	Hawkins, I. Del
Outros Autores:	Roger J. Best, Kenneth A. Coney
Formato:	Livro
Publicado em:	New Delhi Tata McGraw Hill c2004
Edição:	9th edition
Assuntos:	Consumer behavior Social responsibility Data analysis
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