Hawkins, I. D., Roger J. Best, & Kenneth A. Coney. (2004). Consumer behavior: Building marketing strategy (9th edition.). Tata McGraw Hill.
Cita Chicago Style (17a ed.)Hawkins, I. Del, Roger J. Best, y Kenneth A. Coney. Consumer Behavior: Building Marketing Strategy. 9th edition. New Delhi: Tata McGraw Hill, 2004.
Cita MLA (9a ed.)Hawkins, I. Del, et al. Consumer Behavior: Building Marketing Strategy. 9th edition. Tata McGraw Hill, 2004.
Precaución: Estas citas no son 100% exactas.