Hawkins, I. D., Roger J. Best, & Kenneth A. Coney. (2004). Consumer behavior: Building marketing strategy (9th edition.). Tata McGraw Hill.
Chicago Style (17th ed.) CitationHawkins, I. Del, Roger J. Best, and Kenneth A. Coney. Consumer Behavior: Building Marketing Strategy. 9th edition. New Delhi: Tata McGraw Hill, 2004.
MLA (9th ed.) CitationHawkins, I. Del, et al. Consumer Behavior: Building Marketing Strategy. 9th edition. Tata McGraw Hill, 2004.
Warning: These citations may not always be 100% accurate.