Marketing research An aid to decision making
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| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Australia
Thomson Learning
c2002
|
| Edition: | 2nd edition |
| Subjects: | |
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20261001074519.0 | ||
| 020 | |a 0324074506 |c Tsh 40,000/= | ||
| 040 | |a DCC Library |b eng |e AACR2 | ||
| 082 | |a 658.83 SHA | ||
| 100 | |a Shao Allan T. | ||
| 245 | |a Marketing research |b An aid to decision making |c /Allan T. Shao | ||
| 250 | |a 2nd edition | ||
| 260 | |a Australia |b Thomson Learning |c c2002 | ||
| 300 | |a xxiii, 610 p.: |b ill.; |c 30 cm. | ||
| 504 | |a include index | ||
| 650 | |a Computer technology | ||
| 650 | |a Marketing research | ||
| 650 | |a Data warehousing | ||
| 650 | |a Collection methods | ||
| 942 | |c BK | ||
| 999 | |c 15258 |d 15258 | ||