Marketing research An aid to decision making
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| Main Author: | |
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| Format: | Book |
| Published: |
Australia
Thomson Learning
c2002
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| Edition: | 2nd edition |
| Subjects: | |
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| Physical Description: | xxiii, 610 p.: ill.; 30 cm. |
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| Bibliography: | include index |
| ISBN: | 0324074506 |