Cita APA (7a ed.)

Luck, D. J., & Ronald S. Rubin. (2005). Market research (7th edition.). Prentice Hall.

Cita Chicago Style (17a ed.)

Luck, David J., y Ronald S. Rubin. Market Research. 7th edition. New Delhi: Prentice Hall, 2005.

Cita MLA (9a ed.)

Luck, David J., y Ronald S. Rubin. Market Research. 7th edition. Prentice Hall, 2005.