Marketing the professional services firm Applying the principles and the sciences of marketing to the professions
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| Formato: | Livro |
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London
Jogn Wiley
c2005
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20260930053308.0 | ||
| 020 | |a O470011734 |c Tsh 69,994/= | ||
| 040 | |a DCC Library |b eng |e AACR2 | ||
| 082 | |a 658.8 YOU | ||
| 100 | |a Young Laurie | ||
| 245 | |a Marketing the professional services firm |b Applying the principles and the sciences of marketing to the professions |c /Laurine Young | ||
| 260 | |a London |b Jogn Wiley |c c2005 | ||
| 300 | |a x, 417 p.: |b ill.; |c 22 cm. | ||
| 504 | |a include selected references and index | ||
| 650 | |a Business development | ||
| 650 | |a Marketing | ||
| 650 | |a Human capital | ||
| 942 | |c BK | ||
| 999 | |c 15203 |d 15203 | ||