Marketing the professional services firm Applying the principles and the sciences of marketing to the professions
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| Main Author: | |
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| Format: | Book |
| Published: |
London
Jogn Wiley
c2005
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| Subjects: | |
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| Physical Description: | x, 417 p.: ill.; 22 cm. |
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| Bibliography: | include selected references and index |
| ISBN: | O470011734 |