Services marketing People, technology, strategy

Services marketing People, technology, strategy

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Detalhes bibliográficos
Autor principal:	Lovelock, Christopher
Outros Autores:	Jochen Wirtz
Formato:	Livro
Publicado em:	New York Prentice Hall c2004
Edição:	5th edition
Assuntos:	Services marketing Consumer behavior Management Communication Leadership
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