Cita APA (7a ed.)

Keegan Warren J. (2007). Global marketing management (7th edition.). Prentice Hall.

Cita Chicago Style (17a ed.)

Keegan Warren J. Global Marketing Management. 7th edition. New Delhi: Prentice Hall, 2007.

Cita MLA (9a ed.)

Keegan Warren J. Global Marketing Management. 7th edition. Prentice Hall, 2007.

Precaución: Estas citas no son 100% exactas.