Citação norma APA

Kerin Roger A., Steven W. Hartley, & William Rudelius. (2009). Marketing: Experience, leadership, innovation, experience, leadership (9th edition.). McGraw Hill.

Citação norma Chicago

Kerin Roger A., Steven W. Hartley, and William Rudelius. Marketing: Experience, Leadership, Innovation, Experience, Leadership. 9th edition. Boston: McGraw Hill, 2009.

Citação norma MLA

Kerin Roger A., et al. Marketing: Experience, Leadership, Innovation, Experience, Leadership. 9th edition. McGraw Hill, 2009.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.