APA (7th ed.) Citation

Kotler, P., & Kelvin Lane Keller. (2006). Marketing management (12th edition.). Prentice Hall.

Chicago Style (17th ed.) Citation

Kotler, Philip, and Kelvin Lane Keller. Marketing Management. 12th edition. New Jersey: Prentice Hall, 2006.

MLA (9th ed.) Citation

Kotler, Philip, and Kelvin Lane Keller. Marketing Management. 12th edition. Prentice Hall, 2006.

Warning: These citations may not always be 100% accurate.