Global marketing A decision-oriented approach
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| Format: | Book |
|---|---|
| Published: |
London
Prentice Hall
c2004
|
| Edition: | 3rd edition |
| Subjects: | |
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| Physical Description: | xxxix, 717 p.: ill.; 30 cm. |
|---|---|
| Bibliography: | include index |
| ISBN: | 9780273678397 |