Cita APA (7a ed.)

(2004). Global marketing: A decision-oriented approach (3rd edition.). Prentice Hall.

Cita Chicago Style (17a ed.)

Global Marketing: A Decision-oriented Approach. 3rd edition. London: Prentice Hall, 2004.

Cita MLA (9a ed.)

Global Marketing: A Decision-oriented Approach. 3rd edition. Prentice Hall, 2004.