APA (7th ed.) Citation

Dickson R. Peter. (1997). Marketing management (2nd edition.). The Dryden Press.

Chicago Style (17th ed.) Citation

Dickson R. Peter. Marketing Management. 2nd edition. New York: The Dryden Press, 1997.

MLA (9th ed.) Citation

Dickson R. Peter. Marketing Management. 2nd edition. The Dryden Press, 1997.