Cita APA (7a ed.)

Dalrymple, J., & Leonard J. Parsons. (1995). Marketing management: Text and cases (6th edition.). John Wiley & Sons Inc.

Cita Chicago Style (17a ed.)

Dalrymple, J.Douglas, y Leonard J. Parsons. Marketing Management: Text and Cases. 6th edition. Toronto: John Wiley & Sons Inc, 1995.

Cita MLA (9a ed.)

Dalrymple, J.Douglas, y Leonard J. Parsons. Marketing Management: Text and Cases. 6th edition. John Wiley & Sons Inc, 1995.