Cita APA (7a ed.)

Kibera N. Francis & B.Chege Warungi. (1998). Fundamental of marketing: An African perspective. Kenya Lierature Bureau.

Cita Chicago Style (17a ed.)

Kibera N. Francis y B.Chege Warungi. Fundamental of Marketing: An African Perspective. Nairobi: Kenya Lierature Bureau, 1998.

Cita MLA (9a ed.)

Kibera N. Francis y B.Chege Warungi. Fundamental of Marketing: An African Perspective. Kenya Lierature Bureau, 1998.