Cita APA (7a ed.)

Capon, N., & James M. Hulbert. Marketing management in the 21st century.

Cita Chicago Style (17a ed.)

Capon, Noel, y James M. Hulbert. Marketing Management in the 21st Century.

Cita MLA (9a ed.)

Capon, Noel, y James M. Hulbert. Marketing Management in the 21st Century.