International marketing
Enregistré dans:
| Auteur principal: | |
|---|---|
| Autres auteurs: | |
| Format: | Livre |
| Publié: |
New Delhi
Tata McGraw Hill
c2005
|
| Édition: | 12th edition |
| Sujets: | |
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MARC
| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20260903090012.0 | ||
| 020 | |a 0070598797 |c Tsh 22,721/= | ||
| 040 | |a DCC Library |b eng |e AACR2 | ||
| 082 | |a 658.84 CAT | ||
| 100 | |a Cateora Philip R. | ||
| 245 | |a International marketing |c /Philip R. Cateora and John L. Graham | ||
| 250 | |a 12th edition | ||
| 260 | |a New Delhi |b Tata McGraw Hill |c c2005 | ||
| 300 | |a xxxiii, 697 p.: |b ill.; |c 30 cm. | ||
| 504 | |a include reference and index | ||
| 650 | |a Political enviroment | ||
| 650 | |a Culture management | ||
| 650 | |a Global market | ||
| 650 | |a Market development | ||
| 700 | |a John L. Graham | ||
| 942 | |c BK | ||
| 999 | |c 14193 |d 14193 | ||