Nagle Thomas T. & Holden, R. K. (2002). The strategy and tactics of pricing: A guide to profitable decision making. Pearson education.
Citação norma ChicagoNagle Thomas T. and Reed K. Holden. The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making. Dorling kindersley: Pearson education, 2002.
Citação norma MLANagle Thomas T. and Reed K. Holden. The Strategy and Tactics of Pricing: A Guide to Profitable Decision Making. Pearson education, 2002.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.