Cundiff, E., & Marye Tharp Hilger. (1988). Marketing in the international enviroment (2nd edition.). prentice Hall.
Cita Chicago Style (17a ed.)Cundiff, Edward, y Marye Tharp Hilger. Marketing in the International Enviroment. 2nd edition. New Jersy: prentice Hall, 1988.
Cita MLA (9a ed.)Cundiff, Edward, y Marye Tharp Hilger. Marketing in the International Enviroment. 2nd edition. prentice Hall, 1988.
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