Strategy winning in the marketplace: core concept, analytical tools, cases

Strategy winning in the marketplace: core concept, analytical tools, cases

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Detalhes bibliográficos
Autor principal:	Thompson, Arthur A
Outros Autores:	Gamble, John E, Strickland, A.J
Formato:	Livro
Publicado em:	Boston.- McGraw-Hill; 2004.
Assuntos:	Foreign market
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