Strategy winning in the marketplace: core concept, analytical tools, cases
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| Format: | Book |
| Published: |
Boston.-
McGraw-Hill;
2004.
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20260828043210.0 | ||
| 020 | |a 0-07-284770-0 (alk. paper) |c Tshs. 8,000/= | ||
| 020 | |a 0-07-121514-X (international : alk. paper) |c Tshs. 8,000/= | ||
| 040 | |a DCC Library |b eng |e AACR | ||
| 082 | |a 658.4012 THO | ||
| 100 | |a Thompson, Arthur A | ||
| 245 | |a Strategy winning in the marketplace: |b core concept, analytical tools, cases |c / Arthur, Thompson A, John E. Gamble and A.J. Strickland.- | ||
| 260 | |a Boston.- |b McGraw-Hill; |c 2004. | ||
| 300 | |a xxxii,590p. : |b ill. ; |c 30cm. | ||
| 504 | |a includes index | ||
| 650 | |a Foreign market | ||
| 700 | |a Gamble, John E | ||
| 700 | |a Strickland, A.J | ||
| 942 | |c BK | ||
| 999 | |c 14003 |d 14003 | ||