Crafting and executing strategy: The quest for competitive advantage concept and cases

Crafting and executing strategy: The quest for competitive advantage concept and cases

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Detalhes bibliográficos
Autor principal:	Thompson, Arthur. A
Outros Autores:	Strickland, A.J, Gamble, John E.
Formato:	Livro
Publicado em:	Boston.- McGraw-Hill: 2007.
Edição:	5th ed.-
Assuntos:	Strategic vision
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