Aaker, D. A. (2005). Strategic market management (3rd edition.). John Wiley & Son.
Cita Chicago Style (17a ed.)Aaker, David A. Strategic Market Management. 3rd edition. New York: John Wiley & Son, 2005.
Cita MLA (9a ed.)Aaker, David A. Strategic Market Management. 3rd edition. John Wiley & Son, 2005.
Precaución: Estas citas no son 100% exactas.