Innovation and entrepreneurship : practice and principles /

This book presents innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. The author explains what established businesses, public service institutions, and new ventures need...

وصف كامل

محفوظ في:
التفاصيل البيبلوغرافية
المؤلف الرئيسي: Drucker, Peter F.
التنسيق: كتاب
منشور في: London : William Heinemann, 1985.
الموضوعات:
الوسوم: إضافة وسم
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الوصف
الملخص:This book presents innovation and entrepreneurship as a purposeful and systematic discipline that explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. The author explains what established businesses, public service institutions, and new ventures need to know and do to succeed in today's economy.
وصف مادي:xi, 258 p. ; 24 cm.
بيبلوغرافيا:Includes suggested readings and index.
ردمك:0434904074