Cita APA (7a ed.)

Burgelman, R. A., & Maidique, M. A. (1996). Strategic management of technology and innovation (3rd ed.). : McGraw- Hill.

Cita Chicago Style (17a ed.)

Burgelman, Robert A., y Modesto A. Maidique. Strategic Management of Technology and Innovation. 3rd ed. Boston: : McGraw- Hill, 1996.

Cita MLA (9a ed.)

Burgelman, Robert A., y Modesto A. Maidique. Strategic Management of Technology and Innovation. 3rd ed. : McGraw- Hill, 1996.