Style de citation APA (7e éd.)

Anderson, J. C., & Narus, J. A. (1998). Business market management: : understanding, creating and delivering value. Prentice Hall.

Style de citation Chicago (17e éd.)

Anderson, James C., et James A. Narus. Business Market Management: : Understanding, Creating and Delivering Value. Upper Saddle River: Prentice Hall, 1998.

Style de citation MLA (9e éd.)

Anderson, James C., et James A. Narus. Business Market Management: : Understanding, Creating and Delivering Value. Prentice Hall, 1998.